Unleash the Unlimited Ecommerce Possibilities with Magento

Are you looking for ways to create a strong presence in online business space? Looking for excellent customer engagement, high conversion rates, captivating UI, intelligent designs, and high performance? All this can be achieved with Magento ecommerce website development. Magento is the world’s most popular ecommerce platform used to develop highly customised eCommerce stores. It includes diverse useful integrations and ‘out of the box’ features that many other platforms lack.

Magento specialists understand Magento inside out and are highly capable of developing custom extensions to add powerful additional features to your website, as well as performing integrations with other systems to automate your business.

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Why should you Choose Magento to power your eCommerce store?

1. Magento is an open source software with a global community

No other platform has a vast community of developers like Magento. Magento is an open source software which is available for free (Magento Community Edition) and has a distinguished community of developers who work continuously to enhance the core platform and themes / extensions available within its community.

2. Magento is developed to power eCommerce stores

Magento has array of features that enable you to create rich experiences and manage store operations effectively. With incredibly great Magento features you can empower your ecommerce operations and take your online business to the next level. Some of the out of the box features include an intuitive admin panel, customer loyalty program, visual merchandiser, reporting tools, order and returns management, multiple languages and currency support.

3. Extensible

Magento has extensible core features that allow for prominent level of customisation. This level of customisation can be achieved using third party extensions or developing custom extensions based on the needs of a business.

4. SEO friendly

You need to make sure your eCommerce site is aligned with SEO requirements to enhance your visibility and traffic from search engines. Magento has in-built SEO features that improve website rank and optimise search engine results. Magento powered stores are SEO friendly and drive traffic. That’s why Magento web development companies design and develop high converting websites based on Magento.

5. Responsive and scalable

Magento development offers accessibility on mobile devices as well as draw more prospective customers to the e-portal. Magento is scalable ecommerce platform that can be used by everyone.

6. Ease of use

The Magento backend is inbuilt and you don’t require any programming skills and technical knowledge to manage your ecommerce operations on this open source platform.

7. Flexibility

Magento is popular for its flexibility as it allows a developer to inculcate advanced features and methodologies to an online store. High flexibility of Magento ensures effortless customisation of online products and shopping carts.

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The Final Word

Magento is the most sought after and appealing ecommerce application across the globe. Being an open source application, Magento web development is widely used by developers to build complete online stores with assorted functions. So, help your online business to grow with extremely flexible, scalable and easy to use Magento powered ecommerce store.

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Enhance usability of your Magento store using simple tips

It is extremely important for every ecommerce merchant to boost up sales and increase revenue. Magento offers them one of the internet’s leading eCommerce solutions to get started with their own store front. However, if you want a successful ecommerce store, you must concentrate on the usability of your ecommerce website.

If you emphasise on the usability, you can increase conversion rate, as your website will not be frustrating and confusing then. So, here are few simple tips that can enhance the usability of your Magento store…

  1. Aesthetically designed as well as easy to use navigation

Providing excellent user experience is the key to make a long-term relationship with your customers, enhance brand value and earn new customers consequently. So, if you want your customers to stay on your ecommerce store, you must make it simple for them to browse.

  1. Advanced search and prominent contact information

Customers come with an intention to buy something and if they don’t get that product they simply leave your website. So, make sure to provide advanced search functionality to them. This will help them get what they are looking for. Also, mention your contact information like address and contact number on your website in such a way that people who might want to speak to you or meet you in person can find it easily.

  1. Interactive shopping cart

Your shopping cart should be build such that your customers are able to see the purchase price of the product along with the delivery date. Also, they should be able to modify it.

  1. Wish list creation

It is not necessary that every customer purchase the products right away, some might want to select the products and then purchase later. So, give them the ability to save the selected items in their cart so that they can buy them whenever they want to.

  1. Clean order confirmation pages

Instead of cluttering the order confirmation page with other products, it is advisable to mere display the message that order has been confirmed.

Easy checkout, Product attributes and category fillers, Product reviews and testimonials, clean product pages, Newsletter subscription and SEO are some of the other key features that Magento experts incorporate to enhance usability of your online store.

However, if you want to maximise your conversions by implementing the best Magento practises in your online store, you must hire the best Magento development company and get your ecommerce store developed by experienced and certified Magento developers.

A Simplified Approach to Designing a Functional Magento Store

As much as flexible and useful Magento as an ecommerce platform is, designing a Magento webstore is a complicated feat to take on. From studying user behaviour patterns to building wireframe structures, a lot goes into developing a Magento store that is appropriate to get launched.

That said, here’s a three-stage process of designing a successful Magento store that would help every Magento developer in Sydney, whether a beginner or a veteran.Read More »